Saturday, May 12, 2012

Meri Fashion Ma – Mothers’ Day Special


From “Cerelac love” to “Kelloggs care” and “I don’t understand what’s up with those torn jean sulking” - Moms are the best.  Sure, we can hand it over to them as far as complicated stuff like love and health are concerned, but fashion? Even moms got to admit that we know fashion better. So this mothers’ day let us gift a whole lot of style to our Mas.
Moms are conventional with their style, there is no doubt. It is the elegance which makes them who they are. There’s no trading that. But with little addition and little subtraction to the wardrobe, (Use these words, mothers love math!) moms will become trendsetters! Try all the following for best results ;)

Buy her light jewellery
There isn’t a thing that mothers don’t know about jewellery, but peer pressure often makes them to the typical mistake of imitating style. Save her from her friends, buy her some elegant light jewellery. Gold’s good of course, but white gold is better. It looks sophisticated and modern. Buy her stone jewellery or even pearls. Nothing speaks elegance like pearls.

Redefine dressing up for her.
Saris are their expertise. Be it silk or georgette or simple cotton, they know it all. But what they might not know is that we can manipulate the sari look just by switching the blouse’s hue. These days designers make multiple blouse combinations for every sari; a strong contrast colour and a light coloured one.  The heavy contrast hides jewels, and the light colour show-off jewellery. What’s better? With two blouses, the same sari can be worn on two different occasions. This is hiding in plain sight dears!
Then the draping, this is not new for them but they don’t always remember, and you would sound a little smart when you suggest the butterfly or the lehanga style draping. These are style monk authorized for style.
Buy her kurtas; let’s face it kurtas not only look good, but they save a lot of time. They come handy if you’re a guy and if it’s your turn to drop mum at aunt’s that evening and rush back to catch the match. And there’s no need for grand jewellery to bring out a perfect kurta look. Get custom made kurtas, try making kurtas out of silk. It is going to be the new haute couture of India.

Revamp accessories for her
It is one thing every style monk here agrees upon – mothers love quality stuff. Take handbags for instance. As much as they love those eco-friendly jute bags, they would still pick a pure leather bag. They will not sacrifice this choice for anything. But it is for you to convince your mom to buy some trendy bags. Our idea is to buy her one and present it with that puppy dog look (Trust us here, works). Talk her into wearing sandals than flats, persuade her to carry clutches.

Presentation is everything for  Indian woman.  Moms believe that personal grooming brings luck to the family. Buy her cosmetics and grooming products and make a personalized parlour kit. Yes, moms look great just the way they are, no kid would want to change that but let’s be honest moms do deserve some cool stuff. Just because they don’t ask for, doesn’t mean they wouldn’t want it. So go shop now. Make this the best mothers’ day ever!

Friday, May 4, 2012

Simply Shop!

No time to go out shopping with your friends? Missing out on all the new fashion trends? With the summer heat on, the actual physical shopping experience can leave you feeling drained & cranky. Gone are the days of ambling from shop to shop with friends for company to select clothes, shoes or any other fashion accessories. Now your shopping gala has come to you, it’s just a few clicks away. Yeah, the online shopping is the thing. No cookies for guessing this one, fellas.

Now shop with your friends online without any sweat & slog, go on a shopping spree! Try this! A golden chance to get cash & win an iPod, not just for you but also for your friends.  All you have to do is invite them to the online lifestore koovs & get cash in your account & on accepting they too get cash in their shopping account. Cool, isn’t it? No calories burned, no more hassles of going out, just shop with a click! A total win-win for you & your special friends! 

Imagine the glee on their faces when they scroll through the awesome brands, the clothes, accessories, shoes, that too at a discounted price!! Experience the pleasure of shopping online with friends like never before.